The New Orleans Saints NFL American football team has announced a new feature on its mobile app, through which fans at the Mercedes-Benz Superdome can participate in a self-produced synchronized light show.

MassChallenge is a global network of zero-equity startup accelerators. Headquartered in the United States with locations in Boston, Israel, Mexico, Rhode Island, Switzerland, and Texas, MassChallenge is committed to strengthening the global innovation ecosystem...

CUE Audio’s smartphone-powered light show will feature at the College Football Playoff National Championship between Clemson and LSU on Monday. Just before kickoff, fans in attendance at the Mercedes-Benz Superdome in New Orleans will be asked to open the College Football Playoff app to power the light show.

Rader left his graduate studies at UCLA to start CUE with a $3 million investment from the owners of the Texas Rangers. The company's data-over-audio technology can coordinate an arena full of smartphones...

The Houston Texans are planning on an interactive lights show during team introductions ahead of Thursday night's game against the Colts at NRG Stadium.

If you’re heading to Arrowhead Stadium for Sunday Night Football to see the Kansas City Chiefs face the Indianapolis Colts, you’ll have a chance to be a part of a cool moment.

Daktronics (NASDAQ-DAKT) has partnered with CUE Audio to deliver customized second-screen content to millions of mobile devices in stadiums, arenas and other venues equipped with Daktronics video displays.

This week on the XLIVE Interview Series we sat down with Jameson Rader, founder of CUE Audio. CUE Audio is known for its white-label, ultrasonic synchronization technology that creates experiences for fans and companies by sending data with ultrasonic audio.

Have you been to a University of South Carolina men's or women's basketball game this year? Chances are you've noticed the light show during the intro videos. The app is called 'Gamecock Lights' and it's geared to involve the fans in...

While the 60-degree temperatures made it feel like the middle of fall rather than summer, the atmosphere at the new U.S. Cellular Connection Stage Friday night with Diplo made those who attended feel like Summerfest is in full swing. Summerfest officially opened the...

Purdue basketball puts on a really good show at Mackey Arena this season as the Boilermakers chase a Big Ten title. The show really starts when the lights go out before the game and fans hold up their smartphones.

Fans at Kentucky men's basketball games will be able to participate in pregame intros by downloading the BBN FX app, which syncs mobile devices with the light show at Rupp Arena.

CUE Audio, Sidearm Sports establish relationship to create opportunities to enhance collegiate fan engagement.

College basketball teams are trying to get fans to keep coming to games in the age of smartphones by making those phones an integral part of the experience.

Tennessee has the No. 1 men's basketball team in the country. The pregame show may rival the ranking. That's all thanks to Hoops Hype — a cell phone app that Jimmy Delaney, fan experience director for Tennessee athletics, hailed as the greatest addition to game days since the overhead scoreboard!

In 18 months, I went from no coding experience to selling apps to the NBA, NHL, and Berkshire Hathaway. Then, I released my code under a public license. 2 year follow-up, AMA!